Definition
An AI Overview is a generated summary that appears at the top of Google search results, synthesizing information from multiple sources to answer a query directly.
What is an AI Overview in Google Search?
An AI Overview is the AI-generated summary block that appears at the top of some Google search results pages, above the traditional organic listings. Google assembles it from multiple sources and often cites them inline or in a reference panel.
For B2B Webflow sites, the dynamic is simple: if your content is used to generate the overview without a citation, it drives no traffic. If you're named as a source, you appear above every traditional organic result on that page - before any competitor. Getting cited in AI Overviews requires the same content signals as AEO generally: structured answers, E-E-A-T, freshness, and schema markup.
AI Overviews don't appear for every query. They're more common for informational questions than commercial ones - your "what is" and "how does" content is more likely to trigger an Overview than your pricing or service pages. Keep this in mind when planning what to optimize first.
Go deeper: SEO vs AEO vs GEO: Which one should your Webflow site focus on in 2026?
